The GTHL is a unique and complex organizational body involving literally tens of thousands of people at the various levels: players, parents, managements, volunteers. Constituting a significant percentage of the minor hockey registrations within the Canadian Hockey Association, the GTHL, as the largest single amateur hockey league in the world offers a phenomenal marketing area to corporations seeking new avenues of exposure.
As such, the GTHL while adopting a cautious policy geared so as not to over-commercialize the intent and purpose of amatuer hockey, welcomes reputable commercial sponsorship of certain approved concepts or programs which are deemed mutually beneficial to both amateur hockey support and the sponsor's image.